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December 27, 2007

My Dog Votes And Political Party Pets To Be Running Mates In 2008

My Dog Votes and Political Party Pets have announced they’ll hit the campaign trail together in a joint marketing effort to promote their lines of politically-related products for pets and their owners during the 2008 election season.

My Dog Votes, the world’s only company with a mission of Saving Dogs and Democracy, and Political Party Pets, maker of unique gifts for politically-minded dogs and cats, share their passion for pets and politics with clothing, accessories, and real campaign gear.

"With the 2008 presidential race in full swing, our goal is to make politics

fun and inspire greater voter participation among people who own pets,” said B. Haywood, My Dog Votes founder. “Pet owners are sharing more and more of their lifestyle choices with their animal companions,” observed Political Party Pets owner, Lisa Solomon.

“In an election year like this one, political party affiliations play an important role in defining the self-image of many pet owners.” The company’s products provide a creative outlet for pet owners to express their political preferences.

The idea for the two online retailers to share marketing efforts came from Political Party Pets owner Lisa Solomon. Co-marketing makes sense for the two woman-owned small businesses. “We want to build an effective marketing campaign strategy, and at the same time help to engage more Americans in the voting process. We can have a much greater impact working as a team,” noted B. Haywood, owner of My Dog Votes. Both women are working mothers with families and pets.

Political Party Pets’ products allow owners to identify their pets as Repuppycans, Doggie Democrats, Republikittens or Democats, with a full line of dog t-shirts and bandanas, as well as food bowls for both dogs and cats.

The My Dog Votes branded line of patriotic t-shirts, hats, pet collars and leashes, car accessories (magnets, window decals and bumper stickers), greeting cards and even real U.S. postage stamps feature the company’s trademarked Stars and Stripes paw print logo. The company’s online campaign store stocks lawn signs urging citizens to “Vote Dog-Friendly” and “Lick Voter Apathy.”

Both companies’ websites feature political polls and surveys for pet owners. At the Political Party Pets site, pets can even vote in the Pets’ Choice Presidential Primary, which asks site visitors if they Bark for Barack, Howl for Hillary, Ruff for Rudy or Meow for Mitt, among others.

My Dog Votes polls pet owners on their preferences of candidates, asking, “Is Your Candidate Dog-Friendly?” In 2006, My Dog Votes sponsored the first national political survey of over 1,000 pet owners, which tracked political trends among pet owners.

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Comments

After seeing the reports about Obama's supporters chanting "no pit bulls", I have a question. Is that why the Democratic Convention was in Denver this year??

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